Communications: quality over quantity

When choosing whether communications should lean towards quality versus quantity, advocate for quality. There is a lot of noise, and developing a focus on what truly matters is a lifelong holistic practice in listening. Listening is a powerful gift that can be fine-tuned to upgrade our human potential.

Currently, there are millions of channels emitting frequencies of fear, scarcity, drama, and exerting control over whichever narrative is trending. Create your own narrative and channel that invites humanity into a vision of possibility. Do not ignore the reality of what is; acknowledge it, but intend to elevate the conversation in every way.

Nobody knows what the future will hold, but the leaders of global conversation and category-defining technologies will be creating powerful stories rather than consuming existing information or feeding the negativity of news cycles.

They will be writing and shaping the future.

Quality is about presence with the subject matter, understanding the layers of information, making the distinction on what actually matters, and elevating ways of thinking. It is tending to each word carefully because words matter.

We are entering an age of truth, when AI—a new form of intelligence, without an ego, without a body—is emerging. It may be fine-tuned to not be encumbered by all of our human limitations and complexities. We are co-creating with this intelligence and rebuilding an entirely new world.

The quality of any communication will emerge from truth. Truth builds trust when it is delivered articulately, and trust builds collaboration.

Quality, Truth, Trust, and Collaboration will lead us into a future that we have yet to collectively experience in this lifetime. When crafting communications, deliver quality, express truth, create trust, and foster collaboration.